If a brand is the sum total of images, colours, messages, stories and ‘feelings’ associated with a particular product that happened to come into our daily interactions with people, streetscapes, computer screens etc. then how much of that brand is based in any kind of measurable reality?
I got to participate in a candlelight vigil calling for real action for climate protection with the added bonus of truly embodying meaningful typography.
Living Climate Change is not just a pretty face, but has smart editorial with poignant storytelling and poetic quotes like this one; “Do I contradict myself? Very well, then, I contradict myself. I am large, I contain multitudes.” — Walt Whitman, Song of Myself
Hello, I am Jennifer – a communication designer focused on sustainability. I like well-placed em-dashes, hand made prints and a good story. I also enjoy being outdoors with friends, hiking, snowboarding and cross country skiing. My love of fresh air led me to complete a master’s degree in strategic sustainable development (MSLS) in Sweden. This [...]
I made this blog because I appreciate creative communication about biological diversity and climate protection. I bet you do too. So join me in taking a deeper look into how we visualize and talk about smart living for the future.